TOTALSTAY PARTNERS WITH BERMAN BROTHERS TO CREATE SEA POINT’S FIRST “APARTHOTEL”, THE VERGE, OPENING ON 1ST DECEMBER

APARTHOTEL
APARTHOTEL

Following the excitement generated by the success of www.airbnb.com; a concept based upon the listing and booking of unique accommodation in almost 200 countries around the globe; the short term rental market is now hot on everyone’s lips.

An “apartment hotel”, “aparthotel”, “apartel”, “residential hotel”, or “extended-stay hotel” utilizes a hotel style booking system, enabling patrons to rent a chic, fully serviced apartment in an up market complex for short stays without being obligated to sign fixed term contracts.

The concept is still relatively new to the South African market and is now making its debut in Sea Point, with the official opening of The Verge on 1st December 2015.

Exclusively appointed Managing Agents for The Verge, Totalstay (www.totalstay.co.za), provide an extensive turn-key vacation rental solution, affording guests all the comforts of a hotel, along with the privacy and flexibility of a short term rental, but on a more standardized and regulated basis.

This prestigious complex is the latest addition to the extensive Property Development Portfolio of the renowned Berman Bros Group of Companies (BBG), which has been in operation since 1989. The Group has expanded exponentially in recent years, now offering its clients a diverse range of property investment, development, and sales and rentals services, as well as innovative project management solutions.

Paul and Saul Berman have been increasingly focusing on the acquisition of commercial and retail properties in prime locations for exclusive developments, which they believe hold great potential in terms of future investment return, and are forming strategic alliances with partners such as Totalstay to collaborate with them on such initiatives.

Director of Totalstay, James Woolley, states “We are particularly excited about the addition of The Verge to our distinguished Private Collection as we specifically earmarked Sea Point for expansion some time ago, due to the clear demand for this type of accommodation in the area, and are therefore thrilled to have been appointed as sole Managing Agents of Sea Point’s very first Aparthotel”.

All suites are impeccably and fully equipped to a four-star level, with luxurious, modern furnishings, distinctive décor and hand-chosen artwork to complement each unit’s unique sense of warmth and style. Facilities include 24/7 security and concierge services, DSTV, free Wi-Fi, secure parking, keycard access, safes, premium linen and towels; Juliette or full balconies with BBQ facilities, washer/dryer combo units, full kitchen facilities; and a choice of sea or mountain views. For detailed information on The Verge’s full portfolio of Classic and Superior Units and rates, please visit www.thevergeaparthotel.com

“In the fortnight since reservations for The Verge opened, we have already secured a tremendous number of bookings, which is indicative of the demand for this type of accommodation in the area”, states Woolley, adding that “The Verge heralds the promotion of an era in which Sea Point is shortly to become renowned as Cape Town’s primary destination for international travelers, and the endorsement of this perception by Cape Town’s leading property developers is testimony to our vision”.

For press related enquiries, please contact James Woolley, Director of Totalstay, on Tel: 021 286 0672 or email james@totalstay.co.za. To make a reservation at The Verge, please call 021 2860672, book online via www.thevergeaparthotel.com or email bookings@totalstay.co.za.

For further information on this new development, please contact Rilee Palmer, Sales and Marketing Manager at BBG on Tel: 021 439 9030 or email rilee@bermanbros.co.za.

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